New Electric Concept by Honda

New Electric Concept by Honda

On 02.28.10, In Innovation, by Miguel Beteta-Rodrigo

Honda will be presenting a new zero-emission prototype at the upcoming 80th Geneva Motor Show to be held from March 4th to March 14th in Geneva, Switzerland.

The vehicle, called 3R-C, was designed by Honda’s Research and Design studio in Milan, Italy. The 3R-C concept envisions a future minimal urban transport vehicle for one passenger. The battery electric drive train is mounted low in the three wheeled chassis, therefore keeping the centre of gravity low and therefore improving stability.

It has a translucent canopy that covers the driver’s seat when the vehicle is parked and acts as a protective windshield and air deflector when in operation.

Miguel Beteta-Rodrigo

Miguel is based in San Francisco (USA) and is the founder and CEO of ENBITE, a blog covering trends on entrepreneurship, business, innovation and technology. In addition, Miguel works as a Senior Research Analyst for the Strategic Resources group of ZenithOptimedia, advising high-caliber clients worldwide on strategy, research and analytical issues. Miguel holds a BSc in Telecommunication Engineering from Universidad Politecnica de Catalunya (Spain), a BSc in Broadcast Technology from the De Monfort University (UK) and a Postgraduate in Business Administration and Marketing from UC Berkeley (USA).

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